# identity.md

## Organization Overview
- **Company Name:** Mercado Global
- **Mission:** To empower communities through ethical craftsmanship by partnering with skilled artisans to create handcrafted bags, totes, and unique gifts, offering client gifting programs and wholesale options.
- **Company Structure and Legal Entity:** A nonprofit organization.
- **Founded Date and Location:** Details forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Information about leadership is available on their Leadership page: [https://www.mercadoglobal.org/blogs/leadership](https://www.mercadoglobal.org/blogs/leadership). Specific individual profiles and roles are not detailed in the provided data.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Dedicated to empowering communities, promoting ethical craftsmanship, and fostering fair trade practices.
- **Team Links:** [https://www.mercadoglobal.org/blogs/leadership](https://www.mercadoglobal.org/blogs/leadership)
- **About Links:** [https://mercadoglobal.org/](https://mercadoglobal.org/)
- **Leadership Links:** [https://www.mercadoglobal.org/blogs/leadership](https://www.mercadoglobal.org/blogs/leadership)

## Operations & Structure
- **Business Model and Operational Approach:** Operates as a nonprofit, partnering with skilled artisans to create handcrafted bags, totes, and unique gifts. The business model includes client gifting programs and wholesale options, focusing on fair trade fashion.
- **Location(s) and Geographic Presence:** Engages with artisans, notably promoting fair trade fashion from Guatemala.
- **Key Partnerships and Affiliations:** Partners directly with skilled artisans to produce handcrafted goods.